The day, in order
Close the day
7:00 PMBelief this week
Business minimums
Sales calls today0 / 3
Dealers live this week0 / 2
Network meetings this month0 / 2
Body
Calories0 / 2000
Protein0 / 230g
Steps0 / 10k
Revenue run
$0this month, live clients + one-offs
Weight
230 lbstart 230, base target 200, stretch 190
Mental check
Coming up
This month$0target $26,000
Live dealerships0on MataVoice
Monthly recurring$0sum of live clients
Proposals out0this month
Revenue vs milestone
$20k to $50kActualMilestone
Daily counters
0MataVoice sales calls today (min 3)
0proposals sent today
0network meetings today (2 to 4 a month)
0referral asks / outreach sent
Clients and dealerships
Pipeline stays in GHL. This is the money view: who is live, what each pays, when they went live. Monthly $ on live rows rolls into revenue.
| Name | Line | Status | Live date | Monthly $ | One-off $ (this month) |
|---|
Meta ads campaigns
| Client | Campaign | Status | Daily spend | Leads (7d) | CPL | Note |
|---|
Today's session
Weight trend
weekly weigh-in, Mon AMLoggedPlan to 200
Where you stand
230 lblatest weigh-in
0 lb loston pace for —
Phase 1
The cut, Sep 1 to Dec 31
Start 230 lb, ~21% BF. Base target 200 lb (~15%). Stretch 190 lb (14%). The honest math: 2000 kcal at 230 lb with 5 lifts, daily cardio and 10k steps is roughly a 1,100 to 1,300 kcal deficit, which is 2 to 2.5 lb a week. 190 needs every week to land, including the travel weeks. 200 is what the plan below delivers if you simply do it; 190 is what you get if you hold the deficit through London and Europe.
- Sep 1 to Oct 25
- Phase 1, 8 weeks. 2000 kcal, 230 g protein, 10k steps, 5 lifts + daily cardio. Expect 230 to ~214.
- Oct 26 to Nov 1
- Viva week. Four cities in four days. 2400 kcal, protein 200 g, 12k steps. Hold weight, don't chase loss.
- Nov 2 to Nov 8
- London. 2300 kcal, walk everything, one hotel lift + one run. Hold ~214.
- Nov 9 to Nov 30
- Phase 2 + Europe. Home days 1900 kcal / 230 g. Trip days 2400 kcal, 15k steps. Expect ~207 by Nov 30.
- Dec 1 to Dec 23
- Phase 3. 1900 kcal, 230 g, cardio 30 min daily. Expect ~200 by Dec 23.
- Dec 24 to Dec 31
- Holiday trip. Maintain. Final weigh-in Dec 31.
Daily food checklist
Rules that make 230 g easy
- Protein first at every meal: 50 g at breakfast, 60 g lunch, 60 g dinner, 60 g from shakes and snacks.
- Two whey shakes a day (post-gym and 4 PM) covers 50 g for ~260 kcal.
- Lean sources only on the cut: chicken breast, 93% beef, white fish, egg whites, Greek yogurt 0%, cottage cheese.
- Carbs around training: rice or oats at breakfast and post-workout, vegetables and protein at dinner.
- Log in MyFitnessPal before you eat, not after. Enter the day's total here at 7 PM.
- Weigh Monday morning after the bathroom, before coffee. One number a week, not seven.
- Sunday is the off day, not the cheat day. Same calories, no lift, long walk or padel.
Faith and stillness
Check-in
Adversity today
Payment arguments, a client pushing on price, feeling like you didn't do enough. Name it so it stops running in the background.
I did enough todayNot everything. Enough. The minimums are the definition.
For the payment fights
Before replying to a payment dispute: read the invoice, read the agreement, then write the reply. Never the other order.
"I can't", not "I'm not". Direct, not combative. You already know this works.
A dispute is a business event, not a verdict on you. Log it, handle it in one message, go back to the minimums.
If it's still in your head at 7 PM, write it in the adversity box and close the laptop. It will be there tomorrow, smaller.
Cash in, this month$0ledger + live clients
Cash out, this month$0ledger + recurring
Net$0
Margin—target 65%
Ledger
Every payment in and every cost out, by client. Recurring subscriptions go in the table on the right instead.
| Date | Client / vendor | Dir | Amount | Note |
|---|
Recurring costs
| Cost | Currency | Monthly | CAD est. |
|---|
USD to CAD rate
USD costs against CAD revenue is what squeezed MataVoice. Watch the CAD est. column, not the sticker price.
Move to QuickBooks
This ledger is the bridge, not the destination. When QuickBooks is set up, export the ledger as JSON from Settings and import it as an opening statement. Until then, the ledger and the recurring table are the only two places money gets written down.
Today's reflection
Prompts when you're blank
- What number moved today, and what did I do that moved it.
- The call I didn't want to make. Did I make it.
- One thing a dealership or client said that surprised me.
- Where I caught myself believing this week's limiting belief.
- What I'd tell the version of me from Sep 1.
- The Loom: one screen recording of a real thing I built or fixed today.
Recent
This week's belief
Today's reframe
Read the reframe out loud this morning
Evidence log
The four, on rotation
One per week, daily reframe. 17 weeks means each belief gets four rounds. By round three the reframe should sound like your own voice, not mine.
This week
Monthly milestones
| Month | Revenue target | Weight target | Focus |
|---|
Fixed commitments
Every day since Sep 1
| Date | Checklist | Calls | Cal | Protein | Steps | Energy / Focus / Stress | Reflection | Tomorrow |
|---|
Targets
Monthly revenue targets
Backup
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